The Marketbright Story

The Marketbright team has been building and streamlining marketing operations for some of the largest technology companies for over twelve years. Realizing that there must be a better way to automate and integrate the functionality they needed most, they began to build the tools and systems to streamline large scale marketing efforts, and improve marketing ROI. Their combined experience and creativity are now embedded in the DNA of the Marketbright on-demand marketing automation solution.

Marketbright's solution enables companies to improve their demand generation activities through self-service campaign execution and automated lead scoring and management, and gain visibility into campaign metrics via real time dashboards. Marketbright's list of customers includes industry leaders such as Varonis, Business Objects, VMware, EVault, and Wageworks. Marketbright is privately held and headquartered in San Bruno, CA.

 

2005 February: Marketbright Incorporated June: Version one released to Business Objects 2006 March: Channel Marketing Module Released October: Event Management Released

2007 May: Appexchange Certification August: Omniture Integration August: Native Dreamweaver Support 2008 August: Received Funding December: 10,000 Users